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Hassett Automotive

Just when you think it can’t get any better…

The year-long accolades for the 2011 Ford Focus have been incredible! Yet already the buzz is rampant in both the virtual and real-world media about the exciting new look and innovations coming soon via the hotly-awaited 2012 version. Between the exciting new kinetic design and amazing technological innovations, its arrival this Spring is easily one of the most anticipated in recent automotive memory.

“The designers created an automobile that gives the impression it’s moving when it’s stopped at a traffic light,” states Lou Evans, General Sales Manager for Hassett of Wantagh, Long Island’s #1 volume Ford Lincoln dealer (based on 2010 calendar year retail sales for LI from the Ford sales report). “Also, the 2012 Ford Focus offers 11 unique wheel styles, with 17” sport aluminum road-grabbers on all Titanium models. Not enough? Then you can go for the 18-inchers featuring low-profile summer performance tires.”

On top of those wheels is a muscular torso that’s as tough as it looks. That’s because its body is fortified with high-strength boron steel — as much as four times stronger than your average high-strength steel — that actually reduces the car’s overall weight while improving occupants’ protection and enhancing fuel economy. The end result is a work of automotive beauty, delivering the epitome of stunning form and inspirational function.

When it comes to the 2012 Ford Focus’ technological marvels, it’s hard knowing where to start. Well, the car’s crisp handling can be attributed to a rear stabilizerAdvanced, efficient 2.0L Ti-VCT GDI I-4 bar and fully-independent control blade rear suspension that both adamantly defy body roll.  Then there’s the all-new chassis, and dynamic new cornering-assist system that gives new meaning to ‘hugging the curves’. You don’t want to overlook the smooth, responsive acceleration courtesy of the 32-mpg 2.0L Ti-VCT 14 engine, all new for 2012. And don’t forget direct injection for a cooler, denser, more precise charge, and twin independent Variable Cam Timing that auto-adjusts to deliver greater engine efficiency at low r.p.m. while sparring no horses when its ‘pedal-to-the-metal’ time.

For those concerned about driver confidence and safety (and who isn’t), it’s comforting to know that AdvanceTrac® Electronic Stability Control (ESC) with anti-lock brakes comes standard on every 2012 Ford Focus. This cutting-edge system continually monitors road conditions and the driver’s responses, then adjusts engine power and applies the brakes to help ensure all four wheels are firmly planted. “ESC delivers that added degree of handling confidence to the already-agile performance customers have come to expect from a Ford Focus,” adds Evans.

Another reason this is one sweet car to drive is its fully-engaging available six-speed PowerShift™ automatic transmission that gives its handler virtually effortless gear shifting. In select models, Ford’s advanced SelectShift technology is available, making it possible to change gears just by pressing a button. However, with all these remarkable innovations,
Lou — along with numerous other car enthusiasts and media professionals — believes its yet another feature that will win consumers over to the 2012 Focus.

The really big buzz about the 2012 Ford Focus is over the capabilities of MyFord Touch™ technology,” he says. “The word is it has accomplished for automobiles what ‘touch’ technology did for phones. It’s not only going to make driving simpler for those behind the wheel, but more importantly, it’s going to make it safer for everyone in the vehicle, and all those around it on the road, as well.”

Through a simple, intuitive touch screen, a driver can control the car’s navigation, entertainment, and phone systems with superior ease and efficiency. Steering wheel-mounted controls, featuring an easy-to-view display, allow drivers to access additional functions without ever removing their hands from the wheel. Or even turning their heads. And that’s just the beginning to what this exciting new technology has in store for its owners.

As an eight-time consecutive winner of Ford’s highly-prestigious President’s Award since 2003 — which recognizes the dealer’s superior accomplishments in customer satisfaction for both sales and service — Hassett will be one of the first Long Island locations for eager enthusiasts to see and experience the changes in the Focus of 2012. “At Hassett, we make the thrill and contentment of owning a Ford Focus even more rewarding,” Lou asserts. “I’m as excited as any of our customers for Spring to get here, not just to say goodbye to the snow and freezing temperatures, but to give a big, warm hello to the 2012 Ford Focus, too.”

Visit our website regular for the latest updates on the 2012 Ford Focus’ arrival.